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Celebrating its first anniversary

The July 16 1942 edition of the Toronto Daily Star included this large advertisement for a chicken restaurant on Yonge Street:

There was also this Consumers Gas ad that referenced the Chicken Palace:

I looked the Chicken Palace up in the Toronto city directories. The 1942 directory listed it at 404 Yonge Street, with Ben Ber as its proprietor. (I’ll bet that the signature on his cheques was easy to read.) Mr. Ber was still running the Chicken Palace in 1957, but he had retired by 1960; the manager was listed as Gus Alexander.

The restaurant didn’t last long after that – the 1962 directory lists a restaurant named The Moorings at that location. I would guess that the new restaurant featured fish instead of chicken.

A search turned up this postcard of the Chicken Palace, with no date provided.

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