Health and energy for every child

Here’s an ad from the August 10 1932 edition of the Toronto Daily Star that featured a photo of a child along with his name and address:


I wonder what happened to Walter when this ad went in. Did he become more popular, or did everybody at school taunt him?

As usual with information like this, I looked up the family in the Toronto city directories. James F. Whitehead appears in the 1932 directory at 154 Glebeholme – he worked as a superintendent of stores for Ontario Hydro. Going forward:

  • He was at the same job in 1937, but had moved to 170 Aldwych.
  • In 1939, he was at 40 Oakdene Crescent.
  • In 1940, there was sad news: James F. had passed away. The directory listed his widow, Lillian, at 40 Oakdene.
  • The 1942 directory lists Lillie Whitehead, widow of James, at 30 Woodmount.
  • She was in the 1945 directory at the same address, but was now employed at Canadian Sales Check Book.
  • She was in the 1950 directory at 30 Woodmount, but was no longer employed. Walter is now listed too – he was working as a messenger for the Imperial Bank.
  • In 1951, the last year I traced them, Lillie was now working as a packager for L. D. Caulk and Company. Walter had moved out, and was working for the Imperial Bank and living on Malvern Avenue.

I hope that mother and son continued to live happy lives, and that drinking the milk helped.

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