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Twenty years ahead

Here’s two insurance ads that want their readers to look twenty years ahead.

First this one, from the September 2 1922 Toronto Daily Star:

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And this one, from the December 10 1945 Toronto Globe:

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It looks like the second couple are spending 1965 in the dark. Perhaps they just aren’t home much: they’re on a “perpetual holiday”, so they don’t bother to pay the hydro bill.

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